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Peter Fader

Peter Fader

17 books

Customer Centricity: Focus on the Right Customers for Strategic Advantage

Customer Centricity: Focus on the Right Customers for Strategic Advantage

by Peter Fader

3.65 of 638

The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value

The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value

by Peter Fader

3.76 of 319

The Customer-Base Audit

The Customer-Base Audit

by Peter Fader

3.97 of 60

Wharton Executive Education Customer Centricity Essentials: What It Is, What It Isn't, and Why It Matters

Wharton Executive Education Customer Centricity Essentials: What It Is, What It Isn't, and Why It Matters

by Peter Fader

3.81 of 16

Customer Centricity: Focus on the Right Customers for Strategic Advantage

Customer Centricity: Focus on the Right Customers for Strategic Advantage

by Peter Fader

3.00 of 1

Estimating models of promotion-induced non-compensatory choice behavior using UPC scanner panel data

Estimating models of promotion-induced non-compensatory choice behavior using UPC scanner panel data

by Peter Fader

0.0 of 0

Implicit Coalitions in a Generalized Prisoners's Dilemma

Implicit Coalitions in a Generalized Prisoners's Dilemma

by Peter Fader

0.0 of 0

A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

A Note on the Relationship Between Promotion Sensitivity and Consumer Specific Variables

by Peter Fader

0.0 of 0

Trap of customer superficialism

Trap of customer superficialism

by Peter Fader

0.0 of 0

The Customer Centricity Ebook Collection (3 Books): Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit

The Customer Centricity Ebook Collection (3 Books): Customer Centricity, The Customer Centricity Playbook, and The Customer-Base Audit

by Peter Fader

0.0 of 0

Customer Centricity: Focus on the Right Customers for Strategic Advantage

Customer Centricity: Focus on the Right Customers for Strategic Advantage

by Peter Fader

0.0 of 0

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials)

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials)

by Peter Fader

0.0 of 0

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials)

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials)

by Peter Fader

0.0 of 0

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials, Library Edition

Customer Centricity: Focus on the Right Customers for Strategic Advantage: Wharton Executive Essentials, Library Edition

by Peter Fader

0.0 of 0

The Customer-base Audit: The First Step on the Journey to Customer Centricity Library Edition

The Customer-base Audit: The First Step on the Journey to Customer Centricity Library Edition

by Michael Ross

0.0 of 0

The Customer-Base Audit: The First Step on the Journey to Customer Centricity

The Customer-Base Audit: The First Step on the Journey to Customer Centricity

by Harvard Business Review

0.0 of 0

The Customer-Base Audit: The First Step on the Journey to Customer Centricity

The Customer-Base Audit: The First Step on the Journey to Customer Centricity

by Harvard Business Review

0.0 of 0